October 13, 2011

Color Consumption


Authors: Jake Lefebure, Pum Lefebure

Topics: Branding Identity, Color, Fashion

Conventional wisdom says don't tinker with a classic. Well, Design Army doesn't do conventional; we do conceptual. The firm joined forces with Neenah Paper to transform their CLASSIC® line of swatchbooks from popular tools of marketing into progressive works of art. Check out the video to see how we custom-crafted stunning photos, and sparkling copy to reimagine the CLASSIC® quartet of paper.