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November 18, 2011

Brand Bible Blogumentary: Salt Of The Earth

Joy Morton started The Morton Salt Company in 1910 with a novel idea: by adding magnesium carbonate to salt crystals, moisture would not effect the granules, and lumps and clumps could be avoided in damp, humid weather.

Topics: Topics: Branding Identity, Design Reference, Packaging

November 12, 2011

From the Crow's Nest: What Do You Want in a Book?

David Sipress created this cartoon for The New Yorker recently.

Topics: Topics: Packaging, Product Design, Professional Development

November 8, 2011

Editor on the Run: Method is much more than soap

I attended the RGD Design Thinkers Conference in Toronto, Ontario last week.

Topics: Topics: Branding Identity, Packaging, Product Design, Professional Development, Studio Secrets

November 4, 2011

Brand Bible Blogumentary: The Power of the People

Most people take well-designed products for granted and never question the poorly designed ones.

Topics: Topics: Branding Identity, Packaging, Product Design

October 18, 2011

Brand Bible Blogumentary: It Still Floats!

In the mid-1800s, soap was mainly a secondary product created from remnants of the candle-making process.

Topics: Topics: Branding Identity, Packaging, Product Design

October 12, 2011

Good Design: How to Design for a Cause (even at home)

What does it mean to design for a good cause and how can one be an agitator, an organizer, and an agent of change? Good design is made by professionals who give a damn.

Topics: Topics: Packaging, Product Design, Random

October 2, 2011

Editor on the Run: Generic or Brand Name: Can you tell the difference?

Disclaimer: I am not a designer, nor have I ever acted as one on TV.

Topics: Topics: Branding Identity, Color, Packaging, Product Design

September 27, 2011

From the Crow's Nest: Target's Black Tuesday

The Master of cheap-chic made quite a splash last Tuesday when the launch of their latest "luxury for the mass market" endeavor crashed their website.

Topics: Topics: Branding Identity, Fashion, Packaging, Product Design