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July 11, 2012

Sun Goddess

Sun Goddess is more than a brand; it is a declaration of purpose—the firm intention to situate South Africa in the world of fashion at long last in a durable and honest way without sacrificing roots or foregoing trends radiating from the neurological centers of fashion.

Topics: Branding Identity, Color, Fashion, Pattern & Palette, Profiles

July 7, 2012

Shape and Meaning

Identity programs can reinforce brand identities by echoing or suggesting brand promises.

Topics: Branding Identity, Color, Pattern & Palette

July 5, 2012

Designing for the Right Audience

Sometimes the best way to kick off a project is by taking a hard look at its previous incarnation.

Topics: Branding Identity, Color, Pattern & Palette, Profiles, Self-Promotion

July 2, 2012

What a Cover Needs To Do

A cover is the face a magazine or book presents to the public.

Topics: Branding Identity, Color, Layouts, Pattern & Palette, Product Design

June 27, 2012

THE PATTERN

With the invention of the sewing machine in 1830, the creative process of fashion began to be industrialized, and it was therefore necessary to come up with a system for producing garments on a massive scale following a set of standard measures that were then adjusted to consumers.

Topics: Fashion, Handmade, Pattern & Palette, Random

June 22, 2012

Cathy Pill

The darling designer of French fashion was born in Belgium, where she studied at the Superior School of Fine Arts, quickly evolving from a young promise into an award-winning designer.

Topics: Branding Identity, Color, Fashion, Pattern & Palette, Profiles

June 13, 2012

Illustration

It is safe to say that most designers at some point flirt with illustration.

Topics: Branding Identity, Color, Interactive Design, Packaging, Pattern & Palette, Product Design, Type

June 11, 2012

Royal Tropical Institute

Introduction The Royal Tropical Institute (KIT) is an international center of knowledge and expertise focusing on international and intercultural cooperation.

Topics: Branding Identity, Color, Pattern & Palette, Profiles

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