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October 29, 2012

The Future Of Magazines

Where are magazines headed?

Author: Laurel Saville

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Grim Reaper is the nom-de-online-plume of an unwilling-to-be identified person who runs the blog and website Magazine Death Pool. Grim is convinced that, in the future, "We will be seeing fewer magazine launches (we are already) because the risks are just getting too high and nobody wants to invest with those kinds of odds." For Grim, the future belongs to the super glossies. "The magazines that will last the longest and be less susceptible to the Web will be the ones people read for the ads. Big luxury and fashion titles are really the ones we're talking about here," Grim continues. "You can't read Vogue online. It's missing the point of taking in those big beautiful ads."

Source: 100 Habits of Successful Publication Designers

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