Chase Design Group created a single card-label printed on heavy rag stock, which is foil-stamped and embossed. These techniques would normally be prohibitively expensive, but Chase Design Group figured out a way to attach the same label to a variety of vinyl bag sizes using a grommet to hold the label to the center of the bag. This approach created a unique, high-end look for the products. Chase Design Group also developed a series of postcard-sized info cards for each product that fit into a small custom binder of oversized fabric swatches, which allows the recipients to appreciate the full beauty of the fabrics. Expanding the concept of modern luxury across all of the company's materials established a cohesive brand that held up next to the competition and increased the integrity and appeal of the line for the consumer. As a result, selling Matteo to the end user became easier for the retailer.